Paramount International Inc. (formerly known as Viacom International Inc. and ViacomCBS International Inc.) was the subsidiary responsible called for copyrights and trademarks associated with its corporate websites and cable networks, specifically its Domestic Media Networks division, and is the division which licenses the product rights for their various properties. Before 1986, Viacom International was the parent company of Viacom, and the old CBS television show catalogs. Before the merger with CBS Corporation in 1999, it also acted as the first Viacom's licensee company for Viacom's owned television stations; for instance, New Britain, Connecticut station WVIT, currently an NBC owned-and-operated station for the Hartford market owned by Viacom from 1978 until 1997, took their call letters from Viacom International. Since the second merger between Viacom and CBS in 2019, this subsidiary has been renamed in 2021. in 2022, this subsidiary has been renamed again for an investment of the rebranding was intended to leverage the "iconic global name", not-to-mention the Paramount brand, trademark.
History[]
This is the Viacom International Inc. logo seen in 2017.
This is the ViacomCBS International Inc. logo seen in 2019.
Viacom International Inc was founded in 1971. Viacom International Inc was founded in 2005. The company's line of business includes the dissemination of visual and textual television programs on a subscription or fee basis. Viacom International Inc. is a subsidiary of Viacom. It is the holding company for copyrights and trademarks associated with Viacom's corporate websites and its cable networks, specifically Viacom Media Networks, and is the division which licenses the product rights for their various properties. This subsidiary was also credited as Viacom International, Inc. before it was renamed in 2020 as ViacomCBS International, Inc. ever since the second merger between Viacom and CBS in 2019 began briefly.
The Viacom International name continued to be used following Viacom and CBS' merger on December 4, 2019, to create ViacomCBS and ViacomCBS' rebrand as the current Paramount Global in 2022.